Auberge Resorts to manage Telluride’s Madeline Hotel and Residences


Auberge Resorts Collection, owner and operator of award-winning small luxury resorts, residences and clubs, today announced that the company has acquired, in partnership with Flynn Properties, and will manage Madeline Hotel and Residences, the world-class ski-in/ski-out resort in the mountain playground of Telluride, Colo. Auberge Resorts Collection will introduce the brand’s customized guest experiences inspired by Telluride’s natural spirit of adventure and exploration.

Ideally situated in the heart of Mountain Village, the alpine resort sits mid-mountain above the historic mining town of Telluride. The 83-room and 71-residence hotel has on its doorstep the world-famous Telluride Ski Resort, along with year-round recreation, shopping and festivals and offers easy gondola access to Telluride and the valley below.

“We are delighted to welcome Madeline Hotel & Residences into Auberge Resorts Collection in one of the most desirable year-round destinations for authentic adventure,” said Dan Friedkin, owner and Chairman, Auberge Resorts Collection. “As we continue to grow our portfolio of exceptional properties with the addition of the Madeline, we look forward to bringing our signature, personalized service and style to make the hotel one of the great slope-side resorts in America.”

“Telluride is a town of great history, character and lore. It is where Butch Cassidy robbed his first bank and was the first city lit by Nikola Tesla’s method of alternating current electric power. More recently Telluride has been recognized as one of the best ski destinations in the U.S. and the world,” said Craig Reid, President and Chief Executive Officer, Auberge Resorts Collection. “The Madeline is the premier resort in Telluride and benefits from an unparalleled setting and concept as well as significant recent investment, making it an ideal addition to the Auberge Resorts Collection portfolio. We will capture the local Telluride free-spirited sense of adventure in this beautiful resort.”

“It was an easy decision to bring Auberge’s distinctive flare for blending luxurious experiences with the local flavor of a destination to the Madeline to complement its existing outstanding reputation and desirable location,” said Greg Flynn, Founder, Chairman, and CEO of Flynn Properties.

Surrounded on three sides by the dramatic 14,000-foot peaks of the San Juan Mountains, the Madeline welcomes guests as well as locals with a contemporary alpine design that honors Auberge Resorts Collection’s commitment to celebrate the essence of each resort’s spectacular setting. Spacious, recently renovated guest rooms and suites and one- to four-bedroom residential condominiums were designed to the highest standards and offer expansive mountain and Mountain Village views, private balconies, heated floors and steam showers, and deep soaking bathtubs for relaxing after a day outdoors – among many others sophisticated amenities.

Further making the Madeline the envy of all Telluride hospitality, the resort offers world-class services catering to families, groups and anyone looking for the ultimate Telluride experiences, including: the best ski-in/ski-out access in town; slope-side Ski Valet offering seamless service and piping hot chocolate; The Madeline Ice Rink, where skaters can enjoy special event programming, DJ parties and broomball; the 3,000-square-foot M Lounge, featuring a game room (pool, shuffleboard, darts), outdoor fire tables and an indoor/outdoor bar; an alpine-inspired spa and salon, along with yoga and personal training at Madeline Studio; and even an outpost of Dylan’s Candy Bar.

Auberge and Executive Chef William Nolan will bring their award-winning culinary expertise to the Madeline’s contemporary signature restaurant, Black Iron Kitchen and Bar, delivering authentic, rustic cuisine with the pioneering spirit of the American West.

At the heart of the resort lies Telluride’s latest sought-after destination – the 4,000-square-foot Sky Terrace, a year-round gathering place with heated outdoor swimming pool, hot tubs, fire pits, al fresco living room and lounge and special seasonal programming. From the Sky Terrace’s 9,000-foot elevation, guests and residence owners can take in sweeping down-valley views and legendary sunsets, as well as distinctive cocktails and après ski events called “Cool at the Pool,” featuring pink flamingo floaties for the kids and adult hot toddies such as the “Tea-quila Toddy.”

An inspiring venue for mountain-view weddings, retreats or group gatherings, the Madeline features nearly 4,000 square feet of indoor meeting space, including a 3,300-square-foot ballroom that can accommodate up to 270 guests. Here, guests can breathe in the pure mountain air, nourish their spirit and discover new passions.

Madeline Hotel and Residences in Mountain Village will complement Auberge’s other Telluride property, The Auberge Residences at Element 52, a collection of 48 slope-side residences offered for nightly rental or whole ownership in the heart of Telluride.

To usher in the Auberge era to the Madeline, the resort will extend the following special introductory offers for guest rooms, suites and residences booked by January 15, 2018, for reservations between January 5, 2018 – April 8, 2018: For residences, guests will receive a 4th night free for every three nights purchased; for hotel and suite stays, a 5th night free offer is available. Certain blackout dates may apply.

About Auberge Resorts Collection
Auberge Resorts Collection owns and operates a portfolio of exceptional hotels, resorts, residences, and private clubs. While Auberge nurtures the individuality of each property, all share a crafted approach to luxury that is expressed through captivating design, exceptional cuisine and spas, and gracious yet unobtrusive service. Properties in the Auberge Resorts Collection include: Auberge du Soleil, Calistoga Ranch and Solage, Napa Valley; Esperanza and Chileno Bay, Los Cabos, Mexico; Hotel Jerome, Aspen; Malliouhana, Anguilla; Nanuku, Fiji; Hotel Madeline and Element 52, Telluride, Colorado.; Hacienda AltaGracia, Costa Rica; Mukul, Guacalito, Nicaragua; and Auberge Beach Residences and Spa Fort Lauderdale (opening Spring 2018), Bishop’s Lodge (opening late Summer 2018), Lodge at Blue Sky, Utah (opening Winter 2018-2019) and Commodore Perry Estate, Austin (opening 2019) with several others in development. 

About The Friedkin Group
The Friedkin Group is comprised of a consortium of automotive, hospitality, entertainment, golf and adventure companies. These organizations include: Gulf States Toyota, GSFSGroup, GS Marketing, US AutoLogistics, Ascent Automotive Group, Auberge Resorts Collection, Imperative Entertainment, 30WEST, Diamond Creek Golf Club, Congaree and Legendary Adventures. The Friedkin Group is led by Chairman and CEO Dan Friedkin. 

About Flynn Properties
San Francisco-based Flynn Properties has substantial experience in commercial real estate markets with a focus on hospitality and office assets. Directly and through its REOF funds, Flynn Properties has owned in excess of 3 million square feet of commercial real estate. It also owns, in partnership, the super-luxury resort Esperanza, located in Los Cabos, Mexico, as well as Carneros Resort & Spa and Solage Calistoga, both luxury resorts located in Napa, California. Its affiliate, Flynn Restaurant Group, owns and operates 883 restaurants in 30 states, generating $1.9 billion in annual sales and directly employing over 40,000 people.