Château Élan Completes USD 25 mln Renovation

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The enchanting château and full-service winery nestled among North Georgia’s picturesque foothills, Château Élan Winery & Resort, announced the completion of its $25 million comprehensive renovation.

As the first major renovation since its inception in the mid 1980s, the full redesign ushers in the newest chapter in its storied history by introducing a fresh, yet timeless, modernized design, while still honoring the existing estate’s 16th century-style charm. Beckoning a new generation, the transformation includes a complete overhaul of 251 guestrooms and 24 suites, four new food and beverage outlets, the winery, as well as the resort lobby, with a facelift to the existing pool terrace and immersive spa.

“As we complete this renovation, it is clear how every decision was made to positively impact our guest experience,” said Neville Erasmus, general manager, Château Élan Winery & Resort. “We’re beyond proud to bring this vision to life and reintroduce the new Château Élan to our beloved repeat and new guests alike.”

During the nine-month project, Atlanta-based interior and architectural design firm, BLUR Workshop, was tasked to lead the multi-million-dollar renovation formulating a design concept representative of the resort’s vast southern locale – inspired by the surrounding rolling hills and lush vineyards. Further defining its sense of place, the property is accessorized with local artwork and features a modern palate painted in variations of gray and taupe with pops of chartreuse, turquoise and gold, warmed by rich wood accents, elegant lighting, white Calcutta marble and industrial touches including tufted leather, wrought iron and carved limestone. Giving a nod to its topography, the design also boasts vineyard inspired details throughout, with the most dramatic being a custom 1,400-piece glass chandelier hand-blown in the Crystal Valley of the Czech Republic, shaped to mimic the shifting grape vines along the vast rolling hills.

“After years of planning, we’re humbled to experience the final product that now matches the level of service Château Élan has provided for decades,” said Keith Manning, vice president of asset management, Wheelock Street Capital. “The new design enhances the opportunity to deliver unmatched experiences and to welcome guests of all ages.”

Located within the bustling Atlanta metro of Braselton, Château Élan Winery & Resort is a member of the Preferred Hotels & Resorts L.V.X. Collection, which represents renowned properties that feature the finest accommodations coupled with attentive, engaging, and exclusive personal service. The 3,500-acre resort offers guests a unique destination experience accessorized by lush vineyards and marked by its unmatched luxury, distinguished offerings and amenities. Home to one of the most awarded wineries on the east coast, 10 total bars and restaurants, 40,000-square-feet of meeting space, a 35,000-square-foot European spa, 45 holes of championship golf and a golf club and tennis center, Château Élan invites guests of all preferences to explore and enjoy the property’s picturesque land and architecture.