Virgin Hotels Chicago unveils Cerise


Virgin Hotels Chicago recently opened Cerise, the rooftop bar and lounge located on the hotel’s 26th floor. Cerise, meaning cherry red, is the fifth and final food and beverage space to open at Virgin Hotels Chicago, and joins The Commons Club, Miss Ricky’s, Two Zero Three and 24/7 in-room dining.

Virgin Hotels collaborated with Italian designer Paola Navone to create the whimsical and playful aesthetic: from the moment guests depart the elevators, they are immersed in bold hues of blues with touches of red and green, unexpected trinkets from Navone’s global travels and expansive views of Chicago’s historic architectural skyline. Cerise expands the entire width of the hotel, including a terrace that wraps around three sides. Two bars are situated at the far ends of the rooftop, with an assortment of large, plush couches both indoors and out (pictured).


An Izakaya-inspired menu offers salty and spicy, crunchy and savoury small dishes.

“We’ve been anticipating the opening of Cerise since we welcomed our firsts guests in January,” said Raul Leo, CEO Virgin Hotels.The Virgin Hotels brand made its debut in Chicago in January 2015 and is part of the portfolio of hospitality companies led by Virgin Group and its founder Sir Richard Branson.

Virgin Hotels Chicago is located in the heart of Chicago’s Loop district in the historic Old Dearborn Bank Building. The 26-story Art Deco building, a Chicago landmark, offers 250 guest rooms. Several of the building’s original features remain intact and are showcased throughout.