Hyatt Centric, a new, full service lifestyle brand designed for business and leisure travelers, will open its first hotels in May 2015. The hotels – Hyatt Centric The Loop Chicago and Hyatt Centric South Beach Miami – are adaptive reuse projects and will feature core elements of the Hyatt Centric brand starting with the unique designs that fit the hotels’ surroundings while putting guests in the middle of great destinations. The hotels will also offer dynamic food and beverage options, with hand-crafted cocktails and locally inspired food in their bars, restaurants and lounges.
Hyatt Centric The Loop Chicago is located at the northwest corner of Monroe Street and Clark Street and put guests within walking distance of Millennium Park, the theater district, and shopping along State Street. The historic building will offer 257 rooms, 2,513 square feet of meeting space, complimentary wireless Internet throughout the hotel, and a Bluetooth-enabled television system in all guest rooms. The hotel’s lobby lounge will feature assorted art from native artists and space for guests to recharge and socialize.
Hyatt Centric The Loop Chicago will also offer guests multiple dining options, including Cochon Volant, a French bistro serving breakfast, lunch and dinner, a full French bakery, and a seasonal 5,500 square foot rooftop bar offering signature cocktails and locally inspired food.
Hyatt Centric South Beach Miami is located in the heart of South Beach on Collins Avenue, and is across the street from Miami’s famed beach. The hotel will blend the city’s Art Deco architecture with modern design, featuring a 10-story glass tower that will offer 105 guest rooms, 700 square feet of meeting space, complimentary wireless Internet throughout the hotel, and a Bluetooth-enabled television system in all guest rooms. Upon arrival, guests will immediately feel a sense of place with an ocean-inspired color palette of blue and gray infused with eclectic elements indicative of Miami. The lobby lounge will include a full-service bar offering hand-crafted signature cocktails and The Corner, which will feature the hotel’s curated book and magazine selection.
Hyatt Centric South Beach Miami will also feature Deck 16, a Mediterranean-inspired restaurant offering breakfast, lunch and dinner, as well as a full menu for beach service and the hotel’s knock n’ grab room service.
The Hyatt Centric brand was created for Modern Explorers, a multigenerational group comprised of travelers who view their hotel as more than a place to stay. Rather, the hotel is their hub, connecting them to unique experiences, the best of what the destination has to offer – experiences that lead to great stories. In response to the needs of this target guest, the Hyatt Centric brand will focus on three core elements: an authentic entryway to the destination; a focus on simplicity, thoughtfully crafted; and a human touch in a digital world.
More than 15 Hyatt Centric locations, comprised of open and previously announced hotels, will also debut this summer in the heart of some of the world’s most popular cities, including New York, Paris and Atlanta.