Marshall Hotels & Resorts, a leading hotel management and services company that operates properties nationwide, announced the grand opening of the 63-room Hotel Indigo Birmingham Five Points S-UAB in Ala. The hotel completed a $5 million renovation to convert the property from the Hotel Highland Downtown, bringing it to “like-new” status.
“Having completed an extensive makeover to enhance guest rooms and public spaces, the Hotel Indigo Birmingham Five Points S-UAB has become the ‘newest’ InterContinental Hotel Group (IHG) property to enter the market in recent years,” said Mike Marshall, president and CEO, Marshall Hotels & Resorts. “We went to great lengths to maintain the original building’s Art Deco architecture and medical arts history while adding a number of touches that today’s business and leisure travelers require, from high speed Internet access in all areas to large public spaces perfect for gathering.”
Located in the Five Points South area, Birmingham’s arts, entertainment and dining district, the hotel is central to such attractions as Birmingham Botanical Gardens, McWane Science Center and the Birmingham Civil Rights Museum. Guest rooms combine area culture and history, with such amenities as plush lounge chairs, 49” HDTVs, high-speed internet access and oversized work spaces. The hotel’s 28 suites also include a relaxing sitting area with wet bar, Keurig coffee machine and mini-refrigerator in the living room. Additional hotel amenities include Aveda bath products, spa-like showers, fitness center, valet parking and luxury linens.
The hotel also features the Rx Lounge, a themed bar and restaurant that captures the building’s medical arts origins. Guests can unwind with specialty cocktails and smoke infused whiskeys from a menu that features a number of “ale-ments, anti-oxidants and effervescents” that include numerous, local craft beers, wines and champagnes/proseccos. The Rx Lounge provides full breakfast, lunch and dinner menus, as well.
“While we have nearly two dozen hotels throughout the Southern United States ranging from Georgia to Florida, the Hotel Indigo Birmingham Five Points S-UAB marks our first entry into the Heart of Dixie,” Marshall noted. “We are seeking additional growth opportunities in the area and can think of no better ‘first impression’ on our new neighbors than this newest addition to downtown Birmingham.”
About Marshall Hotels & Resorts, Inc.
Salisbury, Md.-based Marshall Hotels & Resorts, Inc. has special expertise operating three- and four-star branded hotels and resorts, averaging 100 to 500 rooms, in urban and central business districts, as well as suburban/drive-to and resort locations. In addition, the company has a proven track record managing independent resort and unique urban properties. Marshall Hotels & Resorts has managed a wide array of leading hotel brands, including those under the Hilton, Marriott, Starwood, InterContinental Hotel Group, Hyatt, Carlson, Choice, Best Western and Wyndham flags.